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Clikso

The next-gen URL shortener

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AI-powered link management platform — branded short links, real-time analytics, QR codes, custom domains and A/B testing on a global edge network.

Clikso overview
20ms
Redirect latency
Global
Edge network
99.9%
Uptime
Free
Forever plan

About Clikso

Clikso is Playxoft's flagship in-house SaaS: a complete link management platform that turns long, ugly URLs into smart, branded assets. Every redirect executes on a global edge network with ~20ms latency, while AI analyzes destination content to auto-generate concise summaries and optimized slugs.

Beyond shortening, Clikso is a full marketing toolkit: real-time analytics with geographic, device and referrer insights, customizable QR codes, password-protected and expiring links, UTM campaign tracking, and A/B split testing that routes traffic across multiple destinations. Teams can connect their own domains in seconds — SSL included — or self-host the entire platform on their own infrastructure.

Project Details

Category
SaaS / Link Management
Frontend
Next.js / TypeScript
Backend
Golang + TypeScript
Edge
Cloudflare Workers
Database
Postgres, Redis
Status
Live
Open clik.so

What Clikso does best

Custom Slugs & Domains

Memorable branded links on your own domain (link.yourbrand.com), SSL certificates included automatically.

AI Analytics & Summaries

AI analyzes destination content, generates optimized slugs and answers questions about your traffic.

A/B Split Testing

Route traffic across multiple destination URLs and measure which performs best.

QR Code Studio

High-resolution QR codes with custom logos and colors for every link.

Link Protection

Password-protect sensitive links or set expiration dates for time-sensitive campaigns.

Self-Hosting Option

Deploy on your own servers — full data ownership, white-label ready.

Overview

Clikso is a link management platform built around a simple observation: a short link is not a convenience feature, it is infrastructure. Once a link is printed on packaging, embedded in an email sequence or handed to an influencer, it has to resolve — correctly, quickly, and for as long as the campaign lives. That reframing is why redirects run on a global edge network at roughly 20ms rather than on a single origin server that is fast in one region and slow everywhere else.

The platform covers the whole lifecycle rather than just the shortening step. Links carry custom slugs on your own domain with SSL provisioned automatically, so traffic stays on your brand instead of advertising someone else's. Real-time analytics break traffic down by geography, device and referrer. QR codes are generated at print resolution with your logo and colours. Links can be password-protected or given an expiry date, which matters more than it sounds for anything shared outside your organisation.

Two capabilities push it past a typical shortener. A/B split testing routes a single link across multiple destinations and reports which one converts, so you can test a landing page without rebuilding your funnel. And AI reads the destination page to generate a concise summary and a sensible slug, which removes the small friction that stops people from shortening links properly in the first place. Teams that would rather own the whole stack can self-host it and keep every byte of traffic data in-house.

How It Works

1

Connect a domain

Point a subdomain such as link.yourbrand.com at Clikso and the SSL certificate is provisioned automatically. Links created from that moment resolve on your brand rather than a generic shortener domain, which measurably affects click-through on anything shared publicly. You can run several domains side by side if you operate multiple brands.

2

Create and enrich the link

Paste a destination and either write a slug or let the AI read the page and propose one. This is also where you attach UTM parameters, set a password or an expiry, and generate the QR code. Doing it at creation time rather than afterwards is what keeps campaign tracking consistent across a team.

3

Resolve at the edge

Each click hits the nearest edge location rather than travelling to a central origin. The redirect is issued in roughly 20ms and the click is recorded asynchronously, so analytics collection never sits between the visitor and the destination. This is the part that makes short links safe to put on physical media.

4

Read the results and iterate

Traffic breaks down by country, device and referrer in real time. Where a link is running an A/B split, the comparison between destinations is reported directly, so the decision about which page to keep is a reading exercise rather than a spreadsheet exercise.

Common Use Cases

Marketing campaigns

Branded links across email, paid social and affiliate channels, with UTM tracking applied consistently and per-channel performance visible without exporting anything into a separate analytics tool.

Print and packaging

QR codes on physical media, where the destination may need to change long after the artwork is printed. Editing the link beats reprinting the box, and edge resolution keeps the scan-to-page experience fast on mobile data.

Internal and gated sharing

Password-protected and expiring links for documents, previews and pre-release material shared outside the organisation, where the ability to revoke access afterwards matters more than the shortening itself.

What to Decide Early

Choose the domain before you start creating links

Short links are difficult to migrate because their whole purpose is to be durable — the ones already printed, sent or indexed cannot be rewritten. Deciding on link.yourbrand.com before the first campaign costs nothing; deciding afterwards means either running two domains indefinitely or accepting that some historical links will outlive the domain they were created on.

Agree a slug convention early

Slugs are the part of the system humans read, and they drift fast once more than one person is creating links. A convention as simple as channel-campaign-variant keeps analytics groupable and stops the same campaign appearing under four different names. Retrofitting this is possible but the historical data stays messy.

Decide where link data should live

The hosted platform is the faster path and the self-hosted option gives you full data ownership. The deciding factor is usually not cost but whether click data counts as regulated personal data in your jurisdiction. Teams in health, finance and public sector work often find the self-hosted route is the only one their compliance review will approve, and that is much easier to establish before migration than after.

Frequently Asked Questions

Around 20ms, because resolution happens at the edge location nearest the visitor rather than at a single origin. Click recording happens after the redirect is issued, so analytics never add latency to the visitor's path.
Yes, and we would recommend it. Point a subdomain at Clikso and SSL is handled automatically. Multiple domains can run in parallel if you operate more than one brand.
It routes traffic across the destination URLs you supply and reports how each performs, so you can compare landing pages without rebuilding your funnel or deploying anything. The split is applied at redirect time.
Yes. Links can carry an expiry date set at creation, or be password-protected, and either can be changed afterwards. This is the usual reason teams move shared documents and previews onto managed links.
Yes — the full platform can be deployed on your own infrastructure, white-label ready, with all traffic data staying in your environment. It is the same product rather than a reduced version.

Still have questions? Talk to our team

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